Free · GA4-ready · Runs in your browser

UTM Builder

Generate tagged campaign URLs that show up in Google Analytics, GA4, HubSpot, Mixpanel, or any analytics tool. Input sanitized automatically — no messy uppercase, spaces, or special characters.

Quick presets

Destination URL*

Source (required) — utm_sourceMedium (required) — utm_medium

Campaign (required) — utm_campaign

Term (optional) — utm_termContent (optional) — utm_content

Your tagged URL

https://pagestrike.com/?utm_source=facebook&utm_medium=cpc&utm_campaign=spring_promo

URL is automatically sanitized — lowercase, spaces → underscores, special chars stripped.

UTM parameter cheat sheet

utm_source (required): The platform sending traffic. Examples: facebook, google, newsletter, linkedin.
utm_medium (required): The type of traffic. Examples: cpc (paid), email, social, referral, organic.
utm_campaign (required): The campaign name. Use consistent naming so Google Analytics groups related traffic. Examples: spring_launch, black_friday_2026.
utm_term (optional): For paid search, the keyword. Example: running_shoes.
utm_content (optional): Distinguishes similar ads pointing to the same URL. Examples: hero_cta, footer_link, blue_button.

Pro tip: Never UTM-tag internal links (like navigation clicks between your own pages). It overwrites the original source and breaks attribution. Only UTM-tag inbound traffic from external campaigns.

Track every campaign that lands on your page.

PageStrike captures UTMs automatically on every lead/order/booking — source, medium, campaign saved with the contact. No extra setup.

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